Meet Tenet

One person can run all of marketing

Tenet is the AI marketing operator for lean teams that can't afford to slow down.

Tenet is the AI marketing operator for lean teams that can't afford to slow down.

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A new model for marketing

Marketing used to take an army
Now it takes an agent

The marketing function, reimagined

Once you run marketing this way, there's no going back

Go to market in days, not quarters

Reach your customers, move fast and drive pipeline from day one.

Built for lean teams (large ones, too)

Do the work of 20 people with a team of 5—without the stress.

Strategy to execution

Everything is research-backed, aligned with your goals, and built to convert.

Knows what to create

Tenet figures out what asset to create, why it matters, and how it fits your positioning.

Ship work you're proud of

Tenet remembers your brand, product, and voice, and it applies that context to everything it creates.

No learning curve

No 6-month onboarding. Tenet's ready to hit the ground running.

You shouldn’t need a marketing team to market your business

You shouldn’t need a marketing team to market your business

For years, you’ve only had three ways to do marketing.

For years, you’ve only had three ways to do marketing.

01

RETAINER $$$

→

REVIEW QUEUE

The agency trade-off

The agency trade-off

Hire an agency: thousands a month, slow turnarounds, and output that stops the day you stop paying.

02

HIRE

+

ONBOARD

+

MANAGE

The in-house trade-off

The in-house trade-off

Build your in-house team: unaffordable or unscalable—especially once hiring, management, and coordination enter the picture.

03

TOOLS

→

YOU DO IT

The DIY trade-off

The DIY trade-off

Or stitch together your own stack of tools and do all the work yourself.

04

  • CONTEXT

  • STRATEGY

  • EXECUTION

  • PERFORMANCE

  • DECISION

The Tenet model

The Tenet model

Tenet is built around that. You get the judgment of a senior operator and a powerful AI agent to drive the work.

How Tenet works

How Tenet works

Tenet works two ways, depending on how hands-on you want to be.

You direct Tenet

Tenet sets the plan and does the work. You set the direction and approve what ships. Best for founders and teams who want a hand on the wheel.

Included with Starter and Growth

Request demo

Request demo

An Operator runs Tenet for you

A dedicated marketer drives Tenet inside your account and hands you the results. You stay out of the weeds completely: marketing off your plate, without an agency or in-house hire.

Learn more

Learn more

Tenet newsletter

Marketing notes for lean teams

Practical ways to make more marketing happen with less, delivered weekly.

One agent, six workstreams

Everything a high-growth company needs and then some

Brand intelligence

Define your voice once and apply it everywhere. Every output stays on-brand automatically.

Brand intelligence

Define your voice once and apply it everywhere. Every output stays on-brand automatically.

  1. Query checked

  1. AI citation optimized

  1. Brand mentioned in 2 of 3 AI responses

SEO & AEO

Audit your site, track rankings, and optimize for Gemini, ChatGPT, Claude, and Perplexity.

  1. Query checked

  1. AI citation optimized

  1. Brand mentioned in 2 of 3 AI responses

SEO & AEO

Audit your site, track rankings, and optimize for Gemini, ChatGPT, Claude, and Perplexity.

Analyze your competitors

Track pricing and positioning

Build your narrative

Strategic story that sells

Arm your sales team

Battle cards and talk tracks

Product marketing

Strategic narratives, competitive intel, battle cards, and sales enablement.

Analyze your competitors

Track pricing and positioning

Build your narrative

Strategic story that sells

Arm your sales team

Battle cards and talk tracks

Product marketing

Strategic narratives, competitive intel, battle cards, and sales enablement.

What would you like to create today? ✨

Write a blog post about AI agents in marketing

Ask AI anything

Content marketing

Strategic, research-backed, fact-checked, and quality-scored—blog posts, thought leadership, social, whatever you need.

What would you like to create today? ✨

Write a blog post about
AI agents in marketing

Ask AI anything

Content marketing

Strategic, research-backed, fact-checked, and quality-scored—blog posts, thought leadership, social, whatever you need.

Create an email sequence for…

Generate →

Email sequence

Landing page

Paid ad

Demand gen

Build lead lists, targeted outbound emails, CRO landing pages, influencer campaigns, and ad variants.

Create an email sequence for…

Generate →

Email sequence

Landing page

Paid ad

Demand gen

Build lead lists, targeted outbound emails, CRO landing pages, influencer campaigns, and ad variants.

Integrations

One marketing system, every channel

GSC

Press

Paid

Pricing

All the marketing, none of the payroll

Starter

For solo founders and small-to-medium-sized business owners running their own marketing

$2500

$2500

/mo

Sign up now

All 6 modules, day one

One workspace, one user

Brand context applied to every output

Growth

For small teams of 5 or less

$4000

$4000

/mo

Sign up now

Shared workspace for up to 5 users

Brand context shared across the team + ability to share assets with team

Reporting that ties back to revenue

Operator

For companies without a marketing team

Request a quote

Sign up now

Everything in Starter + a dedicated person runs your marketing

Strategy, campaigns, results, all handled

A clear update every week, no chasing

Operator

For companies without a marketing team

Request a quote

Sign up now

Everything in Starter + a dedicated person runs your marketing

Strategy, campaigns, results, all handled

A clear update every week, no chasing

Common questions

Frequently asked questions

How does Tenet work?

Tenet runs the marketing work end-to-end — research, positioning, drafting, and distribution — across content, SEO, product marketing, demand gen, social, and design. Strategy through to ship, on your brand, without the headcount or the agency invoices.

Who is Tenet built for?

Marketing teams that ship more than their headcount should allow. Heads of Marketing, VPs of Marketing, solo marketers with budget authority, and founders running marketing themselves. Tenet works across industries — B2B SaaS, devtools, cybersecurity, real estate, healthcare, financial services, and anywhere lean teams need to outpace their size.

Can I use this for just one function or do I need to use everything?

Start with whatever you need this week. Content, SEO, product marketing, demand gen, social, design — pick one or run all six. Most teams start with one and expand within a month.

What's the learning curve?

30 minutes to first output. The first 10 are setup — uploading your brand, your positioning, your voice. The next 20 are Tenet making something for you. If you can use Notion, you can use Tenet.

Can my whole team work with this?

Yes. The Growth and Enterprise tiers come with shared workspaces — your brand, messaging, positioning, and knowledge base live in one place, so everyone on the team is working from the same context. No more crossed wires, no more "who's drafting this?", no more attribution black box.

How does Tenet work?

Tenet runs the marketing work end-to-end — research, positioning, drafting, and distribution — across content, SEO, product marketing, demand gen, social, and design. Strategy through to ship, on your brand, without the headcount or the agency invoices.

Who is Tenet built for?

Marketing teams that ship more than their headcount should allow. Heads of Marketing, VPs of Marketing, solo marketers with budget authority, and founders running marketing themselves. Tenet works across industries — B2B SaaS, devtools, cybersecurity, real estate, healthcare, financial services, and anywhere lean teams need to outpace their size.

Can I use this for just one function or do I need to use everything?

Start with whatever you need this week. Content, SEO, product marketing, demand gen, social, design — pick one or run all six. Most teams start with one and expand within a month.

What's the learning curve?

30 minutes to first output. The first 10 are setup — uploading your brand, your positioning, your voice. The next 20 are Tenet making something for you. If you can use Notion, you can use Tenet.

Can my whole team work with this?

Yes. The Growth and Enterprise tiers come with shared workspaces — your brand, messaging, positioning, and knowledge base live in one place, so everyone on the team is working from the same context. No more crossed wires, no more "who's drafting this?", no more attribution black box.

Contact Tenet

Whether it's just you or a team of five, Tenet is built for you


Book a 20-minute demo. We'll set Tenet up on your positioning live, and you'll watch it ship work that actually knows your business.



Book a 20-minute demo. We'll set Tenet up on your positioning live, and you'll watch it ship work that actually knows your business.


Ask AI about Tenet ChatGPT Claude Perplexity Google AI